KC Heart Walk highlights Saint Luke's social engagement
Presentations on heart health were given on the stage of the Power and Light District in Kansas City. Saint Luke's Health System doctors and survivors played an instrumental role. The staged event was hosted by 41 Action News, the NBC News affiliate station of Kansas City.
The Kansas City Heart Walk raised more than $773,000 as part of the event.
As you can see in these tweets, Matt DeSarle promoted this event in a fashion that reflects his background as a news producer. Saint Luke's Twitter account provided a play-by-play. Tweets first established Saint Luke's presence at the event, shared logistical information for attendees, promoted different event attractions, cross-promoted partners, summarized health tips, and also thanked the "viewers" for taking part.
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